This App Set Out to Fight Pesticides. After VCs Stepped In, Now It Helps Sell Them newsthirst.
“Growth, growth, fast growth,” Strey says of what investors were after. “You burn money to grow.” Before its introduction to venture capital, the Plantix team had imagined success as simply making a profitable business. But a modest goal “hasn’t always been that sexy for investors,” who prefer to rapidly build toward a single giant payout,…